[转载]2010戛纳获奖作品【一】

]2010戛纳获奖作品【一】 (2011-01-21 16:10:26)

 

原文地址：2010戛纳获奖作品【一】作者：風了

Gatorade

 

Advertising Agency: ALMAPBBDO, S??o Paulo, Brazil
Chief Creative Officer: Marcello Serpa
Executive Creative Director: Marcello Serpa
Creative Director: Luiz Sanches
Art Director: Andre Gola
Copywriter: Marco Giannelli (Pernil)
Advertiser's Supervisor: Gustavo Siemsen
Planners: Cintia Gon??alves, Valter Bombonato
Photographer: Hugo Treu

 

                                    Gambol Sandals

 

 

Advertising Agency: Spa-Hakuhodo, Bangkok, Thailand
Executive Creative Directors: Suvit Jaturiyasajagul, Wichit Jiamsirikarn
Art Directors: Suvit Jaturiyasajagul, Wichit Jiamsirikarn, Phakphoom Nopvaranon
Copywriters: Wichit Jiamsirikarn, Suvit Jaturiyasajagul
Advertiser's Supervisor: Dr. Teeradej Snongtaweeporn
Illustrator: Visionary
Typographer: Suvit Jaturiyasajagul

 

                                        Masterlock

Advertising Agency: FoxP2, Cape Town, South Africa
Creative Directors: Andrew Whitehouse, Justin Gomes
Copywriter: Justin Osburn
Account Supervisors: Elouise Opperman, Charl Thom
Art Buyer: Shannon Delaporte
Art Director: Reijer Van Der Vlugt

 Masterlock是一家锁制造厂商，是不是恍然大悟了呢？大多数情况下，聪明的点子往往是最简单的那个。

 

Alzheimer's New Zealand: Eraser USB stick

Advertising Agency: Colenso BBDO, Auckland, New Zealand
Executive Creative Director: Nick Worthington
Art Director/Copywriter/Designer: Lisa Fedyszyn
Copywriter/Art Director: Jonathan McMahon
Account Manager: Stefanie Robertson
Planner: Hayley Pardoe
Agency Producer: Phil Newman
Designer: Phila Lagaluga

这是一枚橡皮，同时又是一只U盘，看似是一种矛盾的存在。一方用来擦出痕迹，一方用来储存数据。

这是BBDO为阿兹海默老年痴呆症协会制作的一则公益广告。意在呼吁人们关注老年痴呆这个特殊的群体，让人们意识到记忆的重要，以及这一人群所面临的生活困境。

 

                                 Original Mitsubishi Parts 

Advertising Agency: BBDO, Santiago, Chile
Executive Creative Director: Joaquin Bascu??an
Creative Director: Emerson Navarrete
Art Directors: Emerson Navarrete, Silvio Vildosola, Sebastian Caceres
Copywriter: Marcelo Correa
Advertiser’s Supervisor: Cecilia Unanue
Illustrator: Silvio Vildosola
Account Manager: Virginia Girardin
Account Supervisor: Cesar Araya

好好照顾你的车，选用原装部件。（三菱）

 

                           Vitakraft For You Beauty Shampoo

Advertising Agency: Leagas Delaney, Milan, Italy
Art Director: Selmi Bali Barissever
Copywriter: Marco D'alfonso
Photographer: LSD
Published: July 2010

宠物洗浴用品。

 

Organic Town, Baby Food: Grandma's Turkey Dinner

Organic Town, Baby Food: Pumpkin Pie

 

Organic Town, Baby Food: Orchard Fruit Peekaboo

Advertising Agency: Leo Burnett, Hong Kong
Chief Creative Officer: Eddie Booth
Executive Creative Director: Connie Lo
Creative Director: Connie Lo
Art Director: Timothy Li
Copywriter: Kiu Chan
Advertiser's Supervisor: Frank Chow

 

                               MTV Famous Crime Scene

 

Released:June 2010
Advertiser:MTV
Brand name:MTV NEW SHOW
Agency:Leo Burnett Iberia
Country: Portugal
Category:Publications & media

 

                                      Aruba Tourism

Advertising Agency: Lew'LaraTBWA, S??o Paulo, Brazil
Chief Creative Officer: Jaques Lewkowicz
Executive Creative Director: Andre Laurentino
Creative Directors: Manir Fadel, Luciano Lincoln
Art Director: Luciano Lincoln
Copywriter: Manir Fadel
Account Manager: Fernanda Tedde
Account Supervisor: Francisco Coutinho
Art Buyer: Giuliano Springhetti
Photographer: Image Bank

 

Alukim Foil: Fish

 

Advertising Agency: JWT, Mexico
Chief Creative Officer: Manuel Techera
Executive Creative Director: Esteban Sacco, Enrique Codesido
Creative Director: Federico Macko
Art Director: Esteban Sacco
Copywriter: Federico Macko
Photographer: David Franco
Other Credits: Silvia Gomez, Damiana Marin, Abraham Navarrete

KEEP IT FRESH。保鲜。 Alukim锡箔纸。

 

Midea Security Cameras

 

Advertising Agency: Ogilvy, Shanghai, China
Executive Creative Director: Kevin Lee
Creative Directors: Kevin Lee, Kit Ong
Art Directors: Robin Wu, Minsheng Zhang, Jordan Dong, Zhang Lei, Kevin Lee
Copywriter: Kit Ong
Photographer: Keno Zhao (Refine Images)
Typographer: Robin Wu

美的摄像头。

 

Epson: Memories of life

 

 

Advertising Agency: Ogilvy, Paris, France
Executive Creative Director: Chris Garbutt
Creative Director: Christian Reuilly
Art Director: Stéphanie Surer
Copywriters: Christian Foulon, Andrew Joliffe
Art Buyer: Laurence Nahmias
Photographer: James Day
Typographers: Stéphanie Surer, Sid Tomkins
Advertiser’s Supervisor: Zineb Zeha

Long live memories.

 

 The Fridge

 

 

 

 

Advertising Agency: TBWARAAD, Dubai, UAE
Executive Creative Director: Milos Ilic
Creative Director: Andrea Gutenberg
Copywriter: Milos Ilic/Deger Cotelioglu
Advertiser’s Supervisor: Shelley Frost
Account Supervisor: Hussein Dajani
Art Director: Breda Plavec/Kris Balerite
Illustrator: Milos Ilic/Breda Plavec/Kris Balerite
Typographer: Milos Ilic

The fridge是一家著名的夜店。

 

Canon PowerShot D10 Underwater Camera

 

 

 

 

 

Advertising Agency: Leo Burnett & ARC Worldwide, Bangkok, Thailand
Executive Creative Directors: Keeratie Chaimoungkalo, Sompat Trisadikun
Creative Directors: Keeratie Chaimoungkalo, Sompat Trisadikun
Art Directors: Sompat Trisadikun, Nateepat Jaturonrasmi
Copywriter: Santi Tubtimtong
 

佳能水下相机。

 

Cholayil Medimix Soap

Advertising Agency: Creativeland Asia, Mumbai, India
Chief Creative Officer: Sajan Raj Kurup
Executive Creative Director: Vikram Gaikwad
Creative Director: Anu Joseph
Copywriters: Anu Joseph, Sajan Raj Kurup
Art Director: Shirin Johari
Photographer: Prateeksh Mehra

 

产品：香皂。

 

BC Lottery Scratch-Off Tickets

Advertising Agency: TBWAVancouver, Canada
Art Director: John Williamson
Creative Director: Paul Little
Copywriter: Mia Thomsett
Producer: Julian Davis
Account Manager: Julie Mitchell
Account Supervisor: James Pelletier

乐透刮刮乐彩票。

 

                                 Channel One: Dogfight

 

 

 

Advertising Agency: Colenso BBDO, Auckland, New Zealand
Executive Creative Director: Nick Worthington
Copywriters: Kimberley Ragan, Rebecca Johnson-Pond
Advertiser's Supervisors: Tim Aitken, Charlotte Findlay
Planner: James Hurman
Account Executives: Hannah Watson, Sarah Devonport
Group Account Director: Lou Kuegler
Account Director: Celeste Pulman
Producer: Gabrielle Buckle
Art Buyer: Plane Banner: Sam Champion
Art Directors: Rebecca Johnson-Pond, Kimberley Ragan
Photographer: Stephen Langdon

这是BBDO为宣传CHANNEL ONE新闻频道而策划的一场模拟战争，模拟当时发生在二战期间的太平洋战争。数千名观众前往海边观战。

 

Red Cross

 

 

Advertising Agency: JWT, Mexico
Chief Creative Officer: Manuel Techera
Executive Creative Directors: Esteban Sacco, Enrique Codesido
Creative Directors: Gabriel Bello, Miguel Brito
Art Directors: Victor Rojas, Esteban Sacco
Copywriter: Rodrigo Rothschild
Producer: Damiana Marin
Photographer: David Franco

 

Sete Léguas Boots 

 

 

 

 

 

 

Advertising Agency: Talent, S??o Paulo, Brazil
Executive Creative Director: Jo??o Livi
Creative Directors: Leo Macias, Philippe Degen
Art Director: Fábio Rodrigues
Copywriter: Antonio Nogueira
Art Buyer: Mario Coelho
Illustrator: Boreal
Photographer: Gustavo Lacerda
Advertiser's Supervisor: Eduardo Sabanai

With Sete Léguas boots every foot is well protected. 用Sete Léguas靴子，每一只脚都可以得到最好的保护。