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| Tiffany Celebrates 150 Years Of Stylish Jewellery |
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Copyright2006Tatstar
YouveseentheimagesofAudreyHepburninTrumanCapotesBreakfastatTiffanys,epitomising
diamondallureandAmericanchic.Well,Tiffanysstylishjewelleryhasstoodthetestofchanging
timesandthisyearcelebrates150yearsofitsjourneythroughjewellerydesignandcraftsmanship
withaspecialexhibitionatSomersetHouse.Fromtheearly1830s,Tiffanyshadahumbleexistenceas
asouvenirandfancygoodsstore.Inoneitsfirstcatalogues,therangeofFrenchjewellerywastucked
behindahostofgoods;finestationery,FrenchperfumesandFrenchsugarplums.
Rightfromtheverystart,Tiffanyscreator,CharlesLewisTiffanywasaninnovatornotjustin
jewellerydesignbutthewayitwassoldandmadesurethattherewassomethingforeveryone,
whetheritwasaparasolfor$10oradiamondbroochfor$1000.Tiffanysstartedoffkeepingitsimple;
silverjewelleryinunderstatedstyles.
Bythe1830s,Europeandesignshadbecomehugelyfashionablewitharichnessanddiversityof
jewellerystylesthatlastedthroughoutthenineteenthcentury.Peoplestartedtotravelmore,therewere
internationalexhibitionsandcraftsofothercountrieswerebeingrecognised.Tiffanykeptupwiththe
trendsparticularlywiththediscoveriesofpreciousmaterialsthroughoutthecenturyandconsistently
kepttodesigningsilverjewellery.
In1840,Tiffanyspopularityescalated.
http://www.tiffanyoutlets4u.com/quotreturn-to-tiffany-and-coquot-heart-ring-p-9.htmlTiffanyprofited
fromtherevolutionaryturmoilinFrancewhendiamondsandjewellerywerebeingsoldatverygood
prices.Bythenineteenthcentury,theemergingmiddleclassesandthecommercialelitewantedto
enhancetheirstatusbyowningpossessionsandlookedtothearistocratsandroyaltyforinspiration.
TiffanyshadadistinctAmericanstylebutlookedtoEuropeandthecourtsofEuropeforpatriotic
itemsofjewellerylikesilverspurswithmatchingstirrups.
Womensfashionfurtherinfluencedjewellerydesigns.Inthe1850s,jewellerybecameboldand
brassyandtowardstheendofthenineteenthcenturywhenthecorsetandlighterdressfabricsevolved,
thereweremorelighterjewellerydesigns;diamondjewellerymountedinplatinumwithamoveaway
fromsilverandgold.
Afterthefirstworldwarandtheartdecoperiod,tiffanyoutletwomenwerenolongerseentofollow
rigidsocialcodeandconventions;theyworeshorterskirts,appliedmakeupinpublicandsmokedso
jewelswereschematiccolourcombinations.
ForTiffanythehistoryofsuccesshasrepeateditself.Tiffanyofacclaimedinternationalfamehas
neverfailedtostuntheworldwithitsgreatinternationalexhibitionsofinnovativejewellery.The
TiffanybrandhascombinedtheaestheticofEuropeanfashionwithanoriginalanddistinctly
Americanchic.
EventhoughdiamondshavebeentheheartoftheTiffany,oneoftheexhibitionhighlightsisthe
exquisitediamondandpearldesignsofthe1870s.Atthisexhibition,uglydesignssitalongside
beautifulones,makingthisoneofthegreatestdisplaysofwealthevercreated.
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