Three young bachelors have posted their pictures and personal information on a billboard on a bustling Beijing street and are waiting for calls from their future wives.
Novel approaches to find dates are becoming popular among young people, but not everyone approves of the new trend.
The oversized lonely-heart advertisement has been up in Zhongguancun, China's "Silicon valley" in Beijing, since the Qixi Festival on Aug 23, the traditional Chinese day of romance.
Gao Weilun, 30, the CEO of an IT company in Beijing, said on the billboard that he does not want a gold-digger girlfriend.
"I don't have time to find a suitable girlfriend because of my busy schedule and limited choices," Gao said.
"Besides, I think it's acceptable to post my requirements and cell phone numbers on a billboard. We need to have the courage to tell others what we want in love."
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