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AddSectionstoEnhanceStudentProfiles
AddSectionstoEnhanceStudentProfilesAddSectionstoEnhan
ceStudentProfilesAddSectionstoEnhanceStudentProfiles
GreatAppforCreativeStudentsThe5GoldenRulesofStuden
tLinkedInProfilesProfessionalphotoofstudentaloneHeadline
withareaofstudyand/orcareerambitionsKeyword-richsummaryt
hatincludestypeofpositionsstudentisseekingInclusionofvo
lunteeractivities,internshipsandextracurricularsRecommendat
ionsfromprofessors,advisors,internships2.ConnectinaMean
ingfulWaywithAlumniandOther“Warm”ContactsLiveDemoofLin
kedInCompanyPagewww.linkedin.com/studentjobs4.ExploreOpport
unitieswithOrganizationsthatDon’tRecruitonCampus5.Learn
ProfessionalNetworkingEtiquettewww.brandeis.edu/hiatt/studen
ts/networkingBEFORE AFTER“WheredoIstart?”CallstoAction
Completeallcareercenterstaffprofilesto100%AddalinktoL
inkedInandguidelinestoyourcareercenter’swebsiteJointhe
“CareerServicesProfessionals”LinkedInGroupandcontinuethec
onversation! Questionshttp://learn.linkedin.com/http://univ
ersity.linkedin.com LinkedInonCampus:How
LinkedInCanHelpCareerServicesProfessionalsandYourStudents
AgendaLinkedIn101HowLinkedInHelpsYouHowLinkedInHelpsYo
urStudentsQuestionshttp://university.linkedin.comHowtoAsk
aQuestionTypeyourquestionintothe“Q&A”boxPresenter
willanswerselectedquestionsattheendofthewebinar.Ify
ourquestionisnotanswered,askitonLinkedIn!MeetLindsey
I.LinkedIn101HowLinkedInWorksYourFriends’FriendsYourFr
iendsYourFriends’Friends’FriendsWhoUsesLinkedIn?150mill
ion+professionalsOver150industries2million+companiesEx
ecutivesfromeveryFortune500firm60,000+collegeandunivers
ityalumnigroups56%outsidetheU.S. II.HowLinkedInHel
psYouLinkedInBenefitsforCareerServicesProfessionalsBuild
andenhanceyourownprofessionalbrandEnhancethebrandandse
rvicesofyourcareercenterAttractmoreorganizationstorecru
ityourstudentsandalumniFindanswerstoquestionsandshare
resourceswithcolleagues1. 1.BuildandEnhanceYourOwn Prof
essionalBrandLiveDemoofLinkedInProfileAddLinkedIntoY
ourEmailSignature------------------------------JaneDoeDir
ector,NationalUniversityCareerCenterPh:(800)555-1234Fax:
(800)555-5678Jane.Doe@National.eduConnectwithmeonLinkedIn:
www.linkedin.com/in/JaneDoe2.EnhancetheBrandandServices
ofYourCareerCenterBenefitsofLinkedInGroupsEnhancebran
dIncreasecommunicationConnectalumni&studentsListmanage
mentLiveDemoofLinkedInGroupBestPractice#1:MarketYour
LinkedInGroupBestPractice#2:MarketYourLinkedInGroupBest
Practice#3:SetUpa“Welcome”TemplateBestPractice#4:Co
nnectStudentsandAlumni3.AttractMoreOrganizationstoRecrui
tYourStudentsandAlumni“IhaveusedLinkedInextensivelyto
researchwhereouralumniareworkingandtosolicittheirassist
ance.?Additionally,Ihavesharedlistsofalumnigeneratedthro
ughLinkedInwithemployerswewanttovisitcampus.?I’vefound
employerstobeimpressedbythebreadthanddepthofinformation
thatIhavegainedfromusingLinkedIn.”MarkPresnell,PhD,Di
rector,JohnsHopkinsCareerCenterLiveDemoofLinkedInIntrod
uction4.FindAnswerstoQuestionsandShareResourceswithColl
eaguesSomeRecommendedGroupsSHRM(SocietyforHumanResourceM
anagement)ERE.netLiberalArtsCareerNetworkAlumniCareerSer
vicesNetworkEntry-LevelJobsandInternshipsCollegeRecruiting
CentralCollegeCareerExpertInvitationtoJoin“CareerService
sProfessionals”Group III.HowLinkedInHelpsYourStudentsHe
lpThemselvesLinkedInBenefitsforStudentsandAlumniBuildap
rofessionalonlinepresenceConnectinameaningfulwaywithalu
mniandother“warm”contactsResearchcompaniesandindustries
Exploreopportunitieswithorganizationsthatdon’trecruitonc
ampusLearnprofessionalnetworkingetiquette1.BuildaProfessi
onalOnlinePresence“It’snolongerenoughtosimplyhaveasolidresume.Studentsnowneedaprofessionalonlinepresence.”HollyPaul,USRecruitingLeaderPricewaterhouseCoopers
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