The analysis of channel perfume

  From the image ,we can know that this poster depicts an action .A beautiful girl puts the perfume into her arms enjoyablely and the girl's face was filled with happiness.It is attractive for female because it express a thume to the viewers that we will feel good just like the girl in the picture after using it.

From the aspect of interactive meaning ,the girl in the image is not gazing at the viewers.And the people and the perfume were represented in the image by a medium shot ,a frontal angle and at eye level .

In terms of the information value,the element in the image place along the horizontal axis (given and new ).The given is the perfume and the new is the girl .And the element have minimum salience.In terms of framing ,the element presented as connected . The image can be used represent our feeling of this perfume and can reflect the relation between producer and the viewers.Otherwise ,image have the capacity to form coherent texts or complexs of signs.