How the world's only listed brothel Marketing

                                                                How the world's only listed brothel Marketing
 


With the above;

     By the financial crisis affecting the global stock markets lower, resulting in 50 trillion world economy has shrunk, and therefore the Australian economy has been seriously affected. Incredibly, however, Australia's only listed daily star prostitutes hospital hot stock is strong, and "recruiting" points to expand the scope of chain business.

      By the financial crisis affecting the global stock markets lower, resulting in 50 trillion world economy has shrunk, and therefore the Australian economy has been seriously affected. Which controls a third of global iron ore suppliers Rio Tinto monopoly and BHP Billiton Group's listed shares also shrunk by a third or so, two groups of laid-off employees were sent home also reached the 2 million people. Incredibly, however, Australia's only listed daily star prostitutes hospital hot stock is strong, and "recruiting" points to expand the scope of chain business.

     Since the majority of investors believe that in a recession, those failures and the owners are struggling to survive, in order to resolve the psychological pressure, like to go to a brothel prostitution Xiaochou more and more people. Therefore, more and more flourishing business day star brothel stock holdings have become a hot competition for today's bull market in Australia.

     Melbourne's largest brothel daily star (Daily planet) back in 2002 when a public offering, and in May 2003 formally born, so that legitimate business in Australia tend to be more prostitution to the enterprise, the brand development. They are also expected to become the first national chain of brothels.

     1, a unique business model: hotel-charge. He has a very beautiful building (5 star), with 18 rooms, large rooms with many things, Orz, did not elaborate on here; and beautifully decorated hall and sauna, bar and other ancillary entertainment facilities. Business process is very simple, the guests come, first set the room, then you can go to find the right entertainment facilities inside the girl. Prices, he non-interference, is entirely their own guests in consultation with the girl. His income is entirely from the hotel's room rate. So he is relatively fixed service charges. Bring stability to the fixed charges of advanced traffic and provide consumers with a fixed mind expected.

    2, the service, in addition to services or services: high quality service is to win the king. Kentucky Fried Chicken, where you can guarantee that the same can eat chicken wings taste, Olympic performers smile can make uniform, by the standards and training. He also did: 1, the hotel offers standard services, unified front named Lois Lane, Room unified strict disinfection measures to ensure a safe environment and privacy. 2, the girls also received a high level of training to ensure quality of service class; month for medical check-ups away from the disease problems, to ensure consistent security. In addition to basic services, there are more step in the hearts of service: Whilst they are physically attractive, they are, first and foremost, great listeners. Sometimes guests simply want female Company and may wish to have a spa, to talk about their day or week, or watch TV in one of the rooms. (feeling a bit of a psychiatrist) Meanwhile, here to welcome people with disabilities to enter, do not support discrimination. Just this point, many domestic services to worse at least 10 years.

     3, background, and the hardships of the past. Sailing the Seas Depends on the Helmsman, good company by the CEO. The original shop business is bad, the current owner John Trimble for $ 20,000 next year after a new reform, has become what it is today. However, business is still good, until one day a Playboy photographer came, reported this shop, store only the improvement in the business, and gradually expand. (Publicity, publicity is a tool entrepreneurs ah).

      4, need money to do? They need money to open Fenduo all provinces in Australia, and put it into an industry leader in building the brand. He did not want to be understood as an evil corrupt company. Instead, he advocated legal, x-services are managed and become a part of life (a part of daily life).

     Prospectus of his heavy head of financial data. However, small amount, subject is also very simple. 2-year period prior to listing and expected annual revenue of around 85 million Australian dollars. The main revenue comes from hotel room rentals. As rental income is the scene charges, so there is no common industrial enterprises accounts receivable bad debt problem. The annual cost of about 15 million Australian dollars, mainly administrative expenses and hotel building depreciation. This form of income and expenses, in line with his business model. The annual pre-tax net profit so that he is probably between 70 million Australian dollars. Net assets profit rate of about 5.5%, I do not know the average level of services in this area is high, compared to the overall level of service, this margin livable. Each year and all the profits will be distributed to shareholders this year, very generous, because the major shareholder of the company prior to listing is the boss ~ ~. Company on account of bank deposits and cash in three years on average each year 400 million, compared to 80 million debt, liquidity is also no problem.

     May need to focus on the company's fixed assets, mainly of two parts: the hotel's own all the housing and land use rights, about 600 million. This part is the boss into the company by way of convertible, and in the accounts at cost on initial measurement, which may be the boss of them and lead to inflated asset prices inflated. According to international accounting standards IFRS requirements, the need is tested for impairment annually, in order to prevent the carrying value and fair value of the large deviation. But accounting firms have already conducted an audit, and valuation of real estate appraisers, should be no problem. In general, this is a very good financial statements, from the account point of view, this is a good company profitability.

     Although the stories are like a Joke, but I think he talked about the middle of each point are the hearts of investors. He has a sound corporate profit model, and has proved successful; their good service, industry leading; completely legal operations, to avoid legal risks; he has good-looking financial statements. Commercial point of view, there is no reason to refuse him. Final listing of the company proved successful, successful ring had 3.5 million Australian dollars, probably more than 200 million U.S. dollars. Add more than 600 shareholders, it was bought for 62 million dollars in one breath ~ ~ In addition, he listed investment bank is your Dutch bank ABN, consulting firms McKenzie Group Consulting.