智慧型手机逐鹿中原：高档与低价之战

简介∶智慧型手机市场渐趋饱和， 各家智慧型手机厂商纷纷将 焦点转往中国的低价手机市 场。要了解这个一年能售出 一亿六千万支手机的兵家必 争之地，本文有详细分析。

The Future of the Smartphone: High-end or Low-cost?

For many, the advent of the smartphone age began with the release of the first iPhone in 2007. However, the history of this now ubiquitous technology can be traced back almost 20 years.

Back then, a multifunctional phone was necessarily clunky. While IBM's Simon was ahead of the game with its touch screen, the US$899 price tag was prohibitive to all but the highest-flying execs. In 1996, Nokia began its Communicator line, notable for its PDA capabilities but limited to text-based browsing. By 2002, Blackberry was offering a WAP browser, and the smartphone was truly taking shape.

Trailblazers like Nokia and Motorola are now falling by the wayside, casualties of the war for supremacy. There have been other battles, too — Android vs. Apple iOS, and Apple's patent tit-for-tat with Samsung. Most recently, Taiwan's HTC inked a 10-year licensing agreement, ending its protracted squabble with Apple.

In terms of global market share, Samsung is way ahead on 32.6 percent, with Apple trailing on 16.9. Android dominates the OS ranking with over 68 percent of the market. However, the real threat may be emerging from elsewhere.


智慧型手机逐鹿中原∶高档与低价之战

对许多人来说，智慧型手机的兴起是从二○○七年首支 iPhone 问世开始。不过，这个当今无所不在的科技沿革其实可回溯到将近廿年前。

当时，多功能话机必然十分笨重。尽管 IBM 的 Simon 以触控萤幕领先群雄，899 美元的标价却只有时常旅行的经理人才买得起。Nokia 在一九九六年推出 Communicator 系列，以 PDA 功能闻名，但只能以简讯模式检视。到了二○○二年，Blackberry 推出 WAP 浏览器，宣告著智慧型手机正式成形。

Nokia 和 Motorola 等先锋现在已退出战场，成了霸主之战的战败者。不过，战争不只这一场，还有 Android 与 Apple iOS，以及 Apple 与三星之间的专利之争。最近，台湾的 HTC 则签署了一份长达十年的授权协议，终结其与 Apple 之间的漫长对抗。

以全球市占率来说，三星以 32.6% 遥遥领先，Apple 的16.9% 紧追在後。Android 则以超过 68% 的市占率称霸作业系统排名。不过，真正的威胁可能来自其他地方。

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