My Analysis of an Public Service Advertisement on Animal Protection

            The noncommercial ad about protecting the shark was probably made by the government， aiming to persuade those who buy shark fin ，to protect wild life.

           Through the way of narrating a  vivid story,we can catch the main idea that when the buying stop,the killing end.The man in the story  ordered shark fin and gave the beautiful woman  a pearl jewelry,trying to get  her heart .But after the woman getting to know that it was shark fin,she turned to  be very angry rather than happy.She doused him with the shark fin and went away,leaving the man pain.In the end of the ad,the woman said when the buying stop,the killing can  too.

           The story is attractable for comsumers and others for it's  unpredictable plot and development of the relationship,which can be easily accepted by us especially those comsumers.Also it arouse our anger to those who buy the shark fin,highlighting the theme that to protect the shark,we should not buy the shark fin.