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Advantage and Disadvantage of TV Advertising The TV advertising which we watch every day play an important role in our life, and the TV advertising sends a lot of messages to us. If we can make the best of TV advertising, or if the businessmen can catch the customers’ mental state and style, the businessmen will reach their goal easily. As the result, the customers and businessmen can get more benefit and experience from TV advertising. Of course, every thing has its advantage and disadvantage, TV advertising has its advantage and disadvantage too. Now, I will tell you on my opinions.
I think that TV advertising is a very important part of products, because TV advertising is used to promote someone’s products by lots of large companies and brands, because TV advertising has combined the sense of hearing and vision, in order to satisfy of customers and help to convince consumers to buy their products. The businessmen invite a famous actor to enjoy their products for promoting in prime time on purpose. Their promotions make more and more people know and buy their products. At the same time, the actor reminds consumers how important this product is, and shows how to use the products, which make their sales better and better, this result credit to TV advertising. How powerful and useful TV advertising is!
In our life, a lot of consumers regret that they had bought the products which were shown on TV advertising. They found that the goods are worse than the products of TV advertising. The businessmen make a magic on products which pretend beautifully on the TV advertising. Gradually, a lot of consumers think that some goods of TV advertising are bad; the businessmen cheat customers to buy their products on TV advertising. Those goods are much more expensive than ones which have not advertised. A lot of goods are exaggerated, and beautified by the businessmen. These misunderstands make consumers feel that they are deceived. The consumers can’t estimate exactly the goods whether perfect and useful or not. They doubt whether all the goods which promo on TV adverting like that or not.
TV advertising has its advantage and disadvantage. We have to make the best of TV advertising. TV advertising is gaining global recognition as a very powerful marketing tool, and believable is the most important for the consumers, if someone want to sell highly and earn more benefit, businessmen have to keep their honest and fairly of consumers. This is the most basic and important on business. |
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