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[询盘案例库]你是否做到了真正认真回复询盘? – 跨境电商之家

 家有四猫 2017-04-21
询盘来源国家:Mexico
产品行业:LED light
买家询盘: Hi,I’m contacting you from ***. We are a company located in *** and with offices in *** City. Our core business is to represent and help our clients in México and Latin America to buy products in China. So this is the matter of why I’m contacting you, because one of our clients is interested in you LED Bulb. Please send a quotation of your LED Bulb top 3 in sales. Please send me a quotation with the next information: 1. Product Details (Detailed Specification, HS Code, MOQ, certificates).2. Packaging Detail (Package detail, how many can be loaded in a 20”C, Weight, size).3. Price Details (FOB Port, Payment Terms, Delivery Time). Thank you so much and I will be waiting for your respond. Best Regards,
供应商回盘: Dear Mr.***, Good day to you! Many thanks for your inquiry. Regarding the LED bulb you asked, our Top 3 in sales are 5W,7W,9W bulb. And the best one is 7W LED bulb. Please kindly check the quotation sheet in attachment. The specifications and information you need are contained in the sheet. We use special heat conducting material for our LED bulb which has better performance of heat dissipation while light in weight. Should you have any question,please feel free to ask me. We will be more than happy to assist you! For one 20GP container, we can load about 370 cartons of bulbs in it. The GW of these 370 cartons (37,000pcs of bulbs) is about 6,500kg. As a manufacturer, we specialized in producing LEDs for 16 years and we started to make LED light with our own LEDs in 2007 which means our LED light has stable high quality and we can always deliver on time. What’s more, our prices are always reasonable! For more LED lights, welcome to browse our web XXX,thank you. Look forward to your earliest reply! Kind regards.
专家点评:Hello, 给你的建议就是,不要忽略买家的任何要求,对买家来说,他写在询盘上的任何一条要求都是非常重要的。
虽然我不了解你的行业,但是我猜客户的目的并不是想了解单品的3个瓦数,而是三种产品类型,这点你可以再跟客户确认,但对于卖来说多介绍自己的产品总不是坏事。
最重要的问题,数数客户询盘中有几个需求,再看看你的回复中响应了几条。买家的要求条件说得非常具体,表明很专业也很有诚意。因为问题比较明显,我不再一一给你列出来对比了,你自己再仔细看一下,做不到这个,单子也就跟进不下来,因为你还不知道如果去发现和解决客户的需求。买家没有时间和精力跟你来往那么多邮件一个一个问,所以不要把机会放到第二次,通常情况下你没有第二次扭转客户认可度的机会。更何况买家说得很清楚,他是中间商,这意味着什么,意味着你给他多少资料他就拿多少去跟买家谈,他没那么多时间跟你来往邮件一个一个问题确认,也等不及,他也有很多竞争者,就现在你给的资料来说,让中间商帮你谈下客户的可能性是零。

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