in town without a car

Why an "In town without my car!" campaign?

Such an undertaking arose from a finding: Europeans are very worried about pollution and urban mobility. In town, many people complain of a poor quality of life: air pollution, noise pollution, overcrowding, etc. And yet, the number of cars is increasing...

That is why the overall aim of the "In town without my car!" campaign is to encourage public awareness of the need to act against pollution caused by the increase in motorised traffic in the urban environment. In fact, it is not just a question of fighting atmospheric pollution or noise but also of improving the quality of urban life.

Accordingly, that operation is centred on three types of measures, designed to:
- encourage the use of alternative forms of transport and travel other than private cars,
- raise awareness and inform city-dwellers of what is at stake so far as concerns long-term mobility in towns and the risks connected with pollution,
- show the town in another light thanks in particular to reduced motorised traffic within restricted areas.

It is an opportunity for all the participating towns to show how much environmental issues concern them. The operation will allow them to express themselves on the matter and at the same time give citizens an opportunity to show their support, by their interest and involvement, for measures for a better quality of life in the urban environment. Because to offer everyone an alternative means of getting around, necessarily entails rethinking the apportionment of the highways. Therefore, "In town without my car!" is a unique moment in the year when the elected town councillors can test their transport policies in situ.