The analysis of an advertisement

This is a propagandistic poster about KFC. And we must be familiar with KFC. Yes, it is the world's second largest fast-food and the largest fried chicken chain enterprises. In this poster, there is a family. They are all smiling. And in the middle of these people, there is a child who is reaching out for the KFC bucket .They look very happy.

And they are represented in the poster by a medium shot, which can make us feel that we are in a comfortable relationship. As we can see, the family focused their attention on the KFC bucket，Which makes we pay attention to the KFC bucket too. What a clever design.

The main purpose of this poster is to introduce a new product，which is suitable for family to eat. The poster is very successful. I want to go with my family and give it a try.