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调查问卷,数据不好收集?——提高网络调查响应率的策略(SCI文献综述)

 Nursing小班长 2022-03-29

想必做过调查的老师应该都知道:真实去做问卷调查时,真实的回复率还是比较低的;同时,收到的作答应该也会存在很大误差。实在是没有很好的方法。

◆下面的文献中提到了几个方法:①使用电子邮件预通知、②电子邮件邀请(或两组结合)、③登录方法(半自动登录)、④设计简单、⑤花费时间较短(10-15分钟)。

(这篇文献的内容,其实在很早之前的一篇文献中也有提到:VanGeest JB, Johnson TP, Welch VL. Methodologies for improving response rates in surveys of physicians: a systematic review. Eval Health Prof. 2007;30(4):303-321. doi:10.1177/0163278707307899)

◆但似乎,上面的方法也并不会很好用。不过有三点比较实用:①在调查前,指导语种写清楚本研究的题目数和花费预计时间等;②讲研究的内容和目的及意义,用更好的方法去“解释”,让其看起来更吸引人;③更好的设计、更简洁的工具。似乎这三种方法会更好一点。

(点击上方链接)

SAMMUT D R, GRISCTI D O, Norman P I J. Strategies to improve response rates to web surveys: a literature review[J]. International Journal of Nursing Studies, 2021:104058.

提高网络调查响应率的策略:文献综述

Background The development of the web survey has led to significant strides in questionnaire survey methodology, including its potential to substantially increase sample sizes at minimal costs. Despite its advantages, web surveys typically achieve lower response rates from participants compared to more conventional survey methods.

研究背景:网络已经导致了问卷调查方法的进步,包括:以最小的成本增加样本量。尽管其有优势,但与传统调查方法相比,它通常获得参与者响应率降低。

Objective The aim of this review was to evaluate strategies to increase the response rate to web surveys.

研究目的:本研究旨在评估增加网络调查响应率的策略。

Methods CINAHL (EBSCO), MEDLINE Complete, the Cochrane database of systematic reviews, the Cochrane central register of controlled trials and Psych Info were searched, from inception to the 24th of June, 2021. The Boolean search phrase (Ti: Web survey* OR online survey* OR internet survey*) AND (Ti: response rate* OR nonresponse* or participation rate*) was used. This was supplemented by a secondary search of the reference lists. To be eligible for inclusion in the review, papers had to evaluate one or more strategies to improve response rates to web surveys. Experimental and quasi experimental studies were included in the review.

研究方法:检索了Cochrane系统评价数据库、Cochrane中央对照试验注册表和Psych Info,从创建之日起至2021年6月24日。 使用布尔搜索短语(Ti: Web survey* OR online survey* OR internet survey*)和(Ti: response rate* OR nonresponse* OR participation rate*)。 此外,还对参考文献进行了二次搜索。 为了有资格被纳入审查,论文必须评估一种或多种策略来提高网络调查的回复率。 本综述包括实验研究和准实验研究。 

Results A total of 159 papers were identified. Following removal of duplicates, and further screening by two independent reviewers, 45 papers met the inclusion and exclusion criteria, and were included in the final review. The use of e-mail pre-notification, email invitation and two reminders were found to increase response rates to web surveys as do the use of a semi-automatic log-in, a simple design and a short survey which takes between 10 and 15 minutes to complete. Incentives, including entry into a prize draw with a cash prize considered to be of value to the participants also increase response rates.

研究结果:共45篇论文符合纳入和排除标准,纳入最终评价。研究发现,使用电子邮件预通知、电子邮件邀请和两个提醒方式,以及使用半自动登录、简单设计和10 - 15分钟完成的简短调查,都能提高网络调查的回复率。激励措施,包括参加对参与者有价值的现金奖抽奖,也会提高反应率。

Conclusion Research studies are needed to explore whether the different strategies used by researchers with the intent to improve response rates are acceptable to potential participants and to evaluate the potential synergistic effect of combinations of several strategies identified in this review.

研究结论:研究需要探讨研究人员为提高反应率而使用的不同策略是否为潜在参与者所接受,并评估本综述中确定的几种策略组合的潜在协同效应。

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