 What attracts your attention most when you see this poster for the first sight? Someone may say the charming lady and someone may say the rejoice shampoo in the middle of the poster. Everyone has his or her own opinions. This picture wants to convey the information that your hair will be soft and bright again like the lady in the picture if you use the rejoice shampoo. The image depicts an action that the lady is gazing at us with smiling and it is by a close shot. What's more, the people represented in the image from a frontal angle and at eye level may be able to have eye contact with us more amiable. For the composition, the elements of the image are placed along the horizontal axis and the left is given and the right is new. In terms of salience, the image has two saliences and the lady and the rejoice shampoo are both salient. In my point of view, the elements in the image represented are as connected with the copy in the middle explaining the effects of the shampoo, which are more appeal to people especially to young women. Every advertisement or poster has its framing and composition, which has condensed the work of the creator, and each image deserves us to taste in the heart. |
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