An Analysis of An Advertisement

It's widely acknowledged that advertisements are designed to show something to the public. So what does this advertisement intend to tell us? Let's have a look.

In the picture, it can be divided into two parts precisely. On the first photo, the woman is talking on the phone with the water running sostenuto, while a squat woman on the left part of the same picture staring at the hydrovalve, eagerring for water. It is a sad story, right? Look, there is a hand on the right of this picture, trying to turn over this page. Then, let us move to see the photograph on the bottom. It seems like the standing woman on the right turns off the tap as well as the wishfully woman gets what she wants eventually.Meanwhile, a line of words, "If we pay attention to saving water, can we bring vitality to the dry place", lies on the back of the whole picture.

Both of them don't gaze at the viewers, just doing an ordinary thing.Whereas, it makes comparisons between the two pictures, which can emphasize the topic that we shall save water. This advertisement, through comparing two "pages", teaches us a lesson that we are supposed to save energy because there are people from other places may lack it.